I’m Ollie, a third year geography student and a triathlete, reader and outdoors lover with an interest in the creative economy. My thoughts in this blog use my insight in academic writing on the creative economy and apply this to my everyday interactions with creativity. What I aim to demonstrate, is that the creative economy surrounds us. We all play a part in it whether we are involved in creating animation for film through work, or design art, or even just attending the cinema or purchasing certain commodities. I want to use examples that are important to me. Things that I have come across not only in my 3 years of studying at Exeter, but also things from my hometown in West Wales. These two areas may have little work focused on them in journals, yet I believe they hold important and relevant information about the creative economy.